I think the tone for the entire conference was this idea of staying authentic & being true to yourself. Its not rocket science, but honestly after blogging for a few years I can see where I have strayed from my true self and have been influenced a little too much by what other people in the blogosphere where doing.
After hearing it repeatedly from just about every successful blogger at IFBCON & the brands they are working with, I definitely know that refining my image as a blogger and defining my target audience is the #1 thing on my to-do list! I may have this clear sense of who I am and how I want to be portrayed in my head, but when trying to convey it on here something gets lost in translation.
The IFB Conference was exactly what I needed to get me inspired and motivated. While I don’t think I could include every little thing I learned during it, I wanted to share the quotes that struck me the most.
Already thinking about the Fall IFB Conference! Definitely want to look into Lucky FABB also, so many of the bloggers I met were raving about it!!
For everyone who didn’t get to attend this year’s conference I hope this will offer up some valuable advice & much needed inspiration as it did for me!
Check back tomorrow to see what I wore to Day 2 & what quote from IFB triggered me to start thinking about the future of this blog…